Brands
Brand Spotlight Report: May 2023
Report summary
Brand Spotlight is curated by Morning Consult’s team of industry analysts, who leverage the powerful data from Morning Consult Brand Intelligence to help leaders make better-informed decisions. This monthly report highlights brands across five different industries to show how today’s stories and trends impact the perceptions of companies, products and services. MCBI subscribers are encouraged to further explore this data on the platform to see how these stories and trends play out among hundreds of different audience profiles, or to put them into the context of different brands and events by creating custom dashboards.
About the authors
Joanna Piacenza leads Industry Analysis at Morning Consult. Prior to joining Morning Consult, she was an editor at the Public Religion Research Institute, conducting research at the intersection of religion, culture and public policy. Joanna graduated from the University of Wisconsin-Madison with a bachelor’s degree in journalism and mass communications and holds a master’s degree in religious studies from the University of Colorado Boulder. For speaking opportunities and booking requests, please email [email protected].
Jordan Marlatt previously worked at Morning Consult as a lead tech analyst.
Emily Moquin previously worked at Morning Consult as a lead food & beverage analyst.
Amy He leads Industry Analysis at Morning Consult. Prior to joining Morning Consult, Amy served as the executive editor at eMarketer, and was a China reporter for many years. She graduated from New York University with a bachelor’s degree in journalism and East Asian studies. For speaking opportunities and booking requests, please email [email protected].
Kevin Tran previously worked at Morning Consult as the senior media & entertainment analyst.
Nicki Zink is deputy head of Industry Analysis. Her team identifies trends affecting key demographics across food & beverage, travel & hospitality and financial services. Prior to joining Morning Consult, Nicki served as the head of digital intelligence at Purple Strategies, a corporate reputation and strategy firm. She graduated from Miami University with a bachelor’s degree in mass communication. For speaking opportunities and booking requests, please email [email protected].