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In-depth reports to keep you ahead of the competition, powered by Morning Consult's high-frequency survey data and team of industry, economic and political experts.
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Featured
Brands
Gen Alpha’s Influence
Gen Alpha’s Influence
March 12, 2025
Brands
The Forces Shaping Gen Z: Friends, Fitness and Finances
February 19, 2025
Economics
Inflation Concerns Aren’t Going Away — and May Get Worse
March 11, 2025
Brands
The 2025 Sports Marketing Guide
January 29, 2025
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Industry
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03/19/2025
How Gen Z is Eating and Drinking
Food & Beverage
03/12/2025
Gen Alpha’s Influence
Brands
02/26/2025
Who Is the Low-Cost E-Commerce Shopper?
Retail & E-Commerce
02/19/2025
The Forces Shaping Gen Z: Friends, Fitness and Finances
Brands
02/12/2025
Americans’ Evolving Drinking Habits
Food & Beverage
02/05/2025
The State of Apparel Shopping
Retail & E-Commerce
01/30/2025
NFL Fans' Favorite Brands
Brands
01/29/2025
The 2025 Sports Marketing Guide
Brands
01/22/2025
What Brands Need to Know About High-Income Travelers
Travel & Hospitality
01/15/2025
How Americans Shop for Groceries
Food & Beverage
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