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In-depth reports to keep you ahead of the competition, powered by Morning Consult's high-frequency survey data and team of industry, economic and political experts.
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Economics
Tariffs, Consumer Spending, and What Comes Next
Tariffs, Consumer Spending, and What Comes Next
April 9, 2025
Brands
Gen Alpha’s Influence
March 12, 2025
Health
Health and Wellness in the Age of MAHA
April 9, 2025
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Anti-Americanism & Brands Amid the Trump Tariffs
April 9, 2025
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Health and Wellness in the Age of MAHA
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How Gen Z is Eating and Drinking
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Gen Alpha’s Influence
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Who Is the Low-Cost E-Commerce Shopper?
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The Forces Shaping Gen Z: Friends, Fitness and Finances
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NFL Fans' Favorite Brands
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The 2025 Sports Marketing Guide
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