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Following our groundbreaking March 2023 report on Gen Alpha, this report aims to learn more about the youngest generation vis-à-vis their media consumption habits, device ownership, and entertainment preferences. We researched topics such as social media usage, gaming, and the metaverse, in addition to themes such as childcare and higher education costs.Latest
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Gen ZBrands and PoliticsBrand RankingBrand LoyaltyBuy Now Pay LaterSocial MediaStreamingConsumer SpendingInfluencersFandom0-0 of 0 reports
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