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Influencers
Influencers
TikTok Is Officially the Influencer Platform
September 25, 2023
Influencers
Report: How Brands Can Succeed at Influencer Marketing
September 20, 2023
In-Store Shopping
How TikTok Can Help Brands Increase In-Store Shopping
August 24, 2023
China
What Drives Chinese Consumers to Find New Products (Hint: It’s Not TV Ads)
August 2, 2023
E-Commerce
Amazon’s 2023 Prime Day Captured Young Shoppers’ Attention — and Wallets
July 20, 2023
PR Crises
What Brands Can Learn From Shein’s Fall
July 10, 2023
Podcasts
Podcasters First Wanted Your Ears. Now They Want Your Eyes Too
January 11, 2023
Sports Marketing
Snapchat Creator Jack Settleman on How to Fix the Gen Z Sports Problem
December 13, 2022
Gen Z
Gen Z’s Favorite Actors and Content Creators
December 12, 2022
Gen Z
Gen Zers Like ‘MrBeast’ More Than Tom Hanks — and More Eye-Opening Survey Tidbits From Young Consumers
December 12, 2022
Influencers
Elon Musk Loses Luster With the Left Amid His GOP Flirtations
June 23, 2022
Podcasts
Few Politicians Have Appeared on Joe Rogan’s Podcast. But Data Shows They Should Be Targeting His Fans
March 14, 2022
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