Retail & E-Commerce

A data-driven approach to understanding the ecommerce and retail industry. Our industry experts leverage Morning Consult's high-frequency survey data to provide vital insights on ecommerce and retail news with topics such as brand trust and loyalty, shopping behaviors, sustainability, retail inflation and much more.

Retail & E-Commerce

Featured Tracker

Tracking Trends in the Retail Industry

Recent Reports

Most Trusted Brands 2024

2024 Corporate Engagement Guide for Brands

Report: How Brands Can Succeed at Influencer Marketing

The State of Retail & E-Commerce Report: H2 2023

Featured

What Retailers Can Learn From Walmart’s Success with High-Income Households

What Retailers Can Learn From Walmart’s Success with High-Income Households

2025 Lookahead: What to Expect in Retail

Consumers Resist Newer Retail Technology

Recent

What Do Consumers Think Is the Ideal Black Friday Discount Rate?

Forecasting 2024 Holiday Shopping Trends

Holiday 2024: One-Fifth of Shoppers Plan to Take on Debt

Holiday 2024: Gift Cards Top Shoppers’ Lists

Yelp’s Frequent Users Defy Online Review Skepticism

Keep Reading

Consumers Are Content With E-Commerce Delivery Speeds

Most Admired Employers 2024

The State of the Secondhand Economy

How Baby Boomers Shop Online

All About Middle-Income Consumers

For Consumers, Quality Is Synonymous With Luxury

A Data Deep Dive Into Luxury Consumers

Parents Preparing for Back-to-School Shopping Have Historically High Budgets

What Does Luxury Mean to Consumers?

Rural Consumers’ Financial Pessimism Shapes Shopping Behaviors

Online Grocery Shopping Is on the Rise

Consumers Are Excited to Shop in Stores Again as Inflation Moderates