Global Politics
Global Policy Outlook Series: Trade & Investment Climate, H2 2025
Report summary
Morning Consult’s Global Policy Outlook series provides monthly analysis of global sentiment on key issues at the intersection of politics and economics across 18 of the world’s largest markets, along with our six-month forecast of where policymaking is headed.
This edition assesses global public sentiment surrounding the trade and investment policy climate, with a particular focus on the global tariff landscape.
Heading further in 2H, consumers in major global markets are signaling a stronger repudiation of tariffs alongside an ongoing embrace of foreign investment. And though subtle, cracks are beginning to show at the margins in U.S. consumers' support for the Trump administration's trade agenda.
In addition to the above, key issues covered include:
- Global trends in public views of foreign direct investment, portfolio capital, tariffs, and industrial policy as a tool to promote local manufacturing
- U.S. consumers' shifting views on the country's nationalist trade agenda more broadly
Corporate decision-makers, risk management and financial services professionals, and public sector entities rely on this report series to understand how public sentiment is trending across critical policy areas and make business, investment and public sector decisions accordingly.
Methodology
This report relies on data collected through Morning Consult’s proprietary survey research capabilities. Data comes from monthly surveys conducted among representative samples of roughly 1,000 adults per country, with unweighted margins of error of +/-3 percentage points. All interviews are conducted online. Surveys field during the second half of the indicated month.
Data is weighted to approximate representative samples of adults in each country surveyed. Weighting parameters vary by country.
Consult our Global Political Intelligence Methodology Primer for additional details on sampling and data collection procedures, weighting and representativeness, margins of error, and question wording.
About the author
Jason I. McMann leads geopolitical risk analysis at Morning Consult. He leverages the company’s high-frequency survey data to advise clients on how to integrate geopolitical risk into their decision-making. Jason previously served as head of analytics at GeoQuant (now part of Fitch Solutions). He holds a Ph.D. from Princeton University’s Politics Department. Follow him on Twitter @jimcmann. Interested in connecting with Jason to discuss his analysis or for a media engagement or speaking opportunity? Email [email protected].
