![](/_next/image?url=https%3A%2F%2Fpro-assets.morningconsult.com%2Fwp-uploads%2F2023%2F05%2FState-of-Travel-Banner-Mobile-220825.png&w=1920&q=100)
Economics
Summer 2024 Travel Demand Outlook
Report summary
Key Takeaways
- In recent months, consumer spending on vacations has begun to creep up along with intent to travel, reversing the downward trend through the end of 2023.
- Recent increases in airfare and hotel spending were driven in large part by high-income adults who are becoming less sensitive to higher prices.
- Price continues to be the most important factor for consumers when booking flights.
Data Downloads
Pro+ subscribers are able to download the datasets that underpin Morning Consult Pro's reports and analysis. Contact us to get access.
Trended Data File (inflation indexes by category)
Pro+
A sortable xlsx file of survey results, including all historical waves and industries, among Morning Consult’s standard demographics
xlsx
•
5Mb
Trended Data File (spending by category)
Pro+
A sortable xlsx file of survey results, including all historical waves and industries, among a subset of Morning Consult’s standard demographics
xlsx
•
560Kb
Trended Data File (travel and hospitality industry trend tracker)
Pro+
A sortable XLSX file of survey results among U.S. adults and key demographics
xlsx
•
2Mb
About Pro+
A brief outline of what datasets are included in Morning Consult Pro+
pdf
•
1 Bytes
About the authors
![A headshot photograph of Sofia Baig](/_next/image?url=https%3A%2F%2Fpro-assets.morningconsult.com%2Fwp-uploads%2F2022%2F10%2F11171316%2FSofie-Baig.jpg&w=96&q=75)
Sofia Baig
Economist
Sofia Baig is an economist at decision intelligence company Morning Consult, where she works on descriptive and predictive analysis that leverages Morning Consult’s proprietary high-frequency data. Previously, she worked for the Federal Reserve Board as a quantitative analyst, focusing on topics related to monetary policy and bank stress testing. She received a bachelor’s degree in economics from Pomona College and a master’s degree in mathematics and statistics from Georgetown University.
Follow her on Twitter @_SofiaBaig_For speaking opportunities and booking requests, please email [email protected]
![A headshot photograph of Lindsey Roeschke](/_next/image?url=https%3A%2F%2Fpro-assets.morningconsult.com%2Fwp-uploads%2F2023%2F07%2FLindsey-Roeschke-Headshot-1080x1080-1.jpg&w=96&q=75)
Lindsey Roeschke
Analyst
Lindsey Roeschke is a travel & hospitality analyst. Lindsey’s work focuses on behavior and expectations in travel (among other categories), particularly through a generational and cultural lens. In addition to her research and advisory background, Lindsey has more than a decade of experience in the advertising world.