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Brand Reputation

Brand Ranking

Most Trusted Brands 2023

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Boycotts

More Consumers Want Brands and CEOs to Get Political

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Advertising

The Majority of Beer Drinkers Support Brand Partnerships With Trans Spokespeople

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Boycotts

Brand Boycotts Are Declining as Inflation Pressures Shoppers

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Big Tech

Twitter Is Gaining Trust With Republicans, but Losing It With Democrats in the Musk Era

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Advertising

Fiji, Aquafina, Evian or Dasani? U.S. Consumers Pick Their Favorite Water Brands

Brand Intelligence

Facebook Favorability Slightly Improves Following Announcement That Trump’s Ban Will End

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Advertising

U.S. Consumers Are Unlikely to Support Brands That Advertise on Twitter in Its Current State

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Advertising

Elon Musk’s Politically Polarizing Effect

Brand Reputation

Americans Resoundingly Say ‘Nay’ to Ye

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Advertising

Uber Users Don’t Mind the Scandals as Long as Rides Are Cheap and Quick

Air Travel

Summer Flight Delays, Cancellations Have Shaken Trust in the Airline Industry

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