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Film and TV
Most Americans Say Brand Films Like ‘Flamin’ Hot’ Are Art, Not Ads
June 7, 2023
Data Privacy
Why Americans Keep Giving Social Media Platforms Their Data — Even if They Don’t Trust Them With It
June 1, 2023
Advertising
Gen Zers Might Buy Your Product if Its Logo Slays
May 8, 2023
PR Crises
The Majority of Beer Drinkers Support Brand Partnerships With Trans Spokespeople
April 27, 2023
Artificial Intelligence
The AI Frenzy Is Introducing Marketing Buzzwords That Consumers Don't Understand
April 24, 2023
Subscription
The Subscription Divide: Millennials Love Them. Baby Boomers Are Dubious
March 30, 2023
Social Media
How ‘Sports Twitter’ Is Navigating the Chaotic Elon Musk Era
March 27, 2023
Beverage
Fiji, Aquafina, Evian or Dasani? U.S. Consumers Pick Their Favorite Water Brands
March 23, 2023
Advertising
Super Bowl Watchers Saw Fewer Ads for EVs This Year. About a Third Are Interested in Buying One Within the Next Year
February 15, 2023
Super Bowl
The Most-Loved Ads of Super Bowl LVII: T-Mobile and Doritos
February 14, 2023
Super Bowl
Snacks Reign Supreme: Super Bowl LVII Advertisers, Ranked by Favorability
February 6, 2023
Social Media
Most Americans Don’t Like Where Social Media Platforms Are Headed but Still Aren’t Interested in the Alternatives
February 1, 2023
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