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Key Consumer Groups
Latest
Brand Ranking
Why Early Tech Adopters' Are an Audience All Brands Need to Know
May 19, 2025
Key Consumer Groups
A Deep Dive on the Wealthiest Young People
May 13, 2025
Key Consumer Groups
The Behaviors, Attitudes and Favorite Brands of the Wealthiest Consumers
May 7, 2025
Tariffs
Food & Bev Briefing: Tariff Concerns, Alcohol Spending Boost & More
May 6, 2025
Tariffs
Retail Briefing: Tariffs, Value Shoppers, Ozempic Users & More
May 5, 2025
Artificial Intelligence
Meet the AI Super User
May 5, 2025
Key Consumer Groups
How Brands Can Reach Women Travelers
April 16, 2025
Key Consumer Groups
Consumption Habits and Brand Preferences of the Wealthiest Consumers
April 14, 2025
E-Commerce
Consumers Increasingly Turn to Affordable Options — What Brands Do They Think Are a Good Value?
April 2, 2025
Millennials
Millennials Are Spread Thin as the Newest Members of the “Sandwich Generation”
March 11, 2025
Buy Now Pay Later
Buy Now, Pay Later Users Are Young, Socially Connected Big Spenders
March 5, 2025
E-Commerce
Who Is the Low-Cost E-Commerce Shopper?
February 26, 2025
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