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Finance
15+ Pages of NFT Audience Insights: Demographics, Adoption and Awareness
April 2021
Report summary
The business of NFTs (non-fungible tokens) has burst into view, with such eye-catching examples as Lebron’s $200K video clip, Jack Dorsey’s $2.9M tweet and Beeple’s $69M digital art sold at Christies.
Download for Morning Consult's latest data on:
- Who collects items as a hobby or investment.
- Familiarity with NFTs, and adoption of digital collecting.
- What's driving collectors of NFTs.
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