Super Bowl

Graphic conveying the most loved advertisement during Super Bowl LVII: a T-Mobile ad featuring John Travolta.

The Most-Loved Ads of Super Bowl LVII: T-Mobile and Doritos

February 14, 2023

Image conveying Super Bowl viewership.

Younger Americans’ Interest in the Super Bowl Is Down From Last Year

February 6, 2023

Snacks Reign Supreme: Super Bowl LVII Advertisers, Ranked by Favorability

February 6, 2023

Graphic conveying Super Bowl LVII competitors the Kansas City Chiefs and the Philadelphia Eagles

Fly Eagles Fly: America Is (Narrowly) Rooting for Philadelphia in Super Bowl LVII

February 6, 2023

Graphic conveying Rihanna's halftime show at Super Bowl LVII

Gen Z Is Extremely Ready for Rihanna’s Super Bowl Comeback

February 6, 2023

Most popular NFL players 2022

Russell Wilson Ties Patrick Mahomes as Most-Liked NFL Player Ahead of 2022 Season

September 7, 2022

Electric Vehicles

They’re Electric: Automakers Resonated With EV-Interested Consumers at the Super Bowl

February 23, 2022

2 in 3 Super Bowl Viewers Enjoyed Dr. Dre’s Halftime Show

February 16, 2022

The Most-Loved Ads of Super Bowl LVI: Meet the New Brands, Same as the Old Brands

February 15, 2022

eToro super bowl ad

eToro Parachutes Into U.S. Crypto Arms Race With Super Bowl Ad Buy

February 11, 2022

Super bowl movie trailer

Super Bowl LVI: Return of the Movie Trailers

February 11, 2022

pepsi super bowl sponsorship

When Americans Think About the Super Bowl, They Think About Pepsi and Budweiser

February 10, 2022