Viewership

Photograph of Buffalo Bills players celebrating a win on Thanksgiving by eating Turkey
Fandom

The Debate Is Settled: Fans Say October and November Are the Best Months for Sports

May 31, 2023
Graphic conveying linear television viewership among Gen Zers and millennials
Film and TV

Gen Z and Millennials Haven’t Completely Abandoned Linear TV — Yet

March 28, 2023
Image of Alabama's Jahvon Quinerly driving to the basket against Missouri's Sean East II during the Southeastern Conference Tournament ahead of the NCAA men's tournament.
March Madness

March Madness Viewership, Bracket Participation Poised for Jump in 2023

March 14, 2023
Image conveying Super Bowl viewership.
Super Bowl

Younger Americans’ Interest in the Super Bowl Is Down From Last Year

February 6, 2023
Movie Theaters

13 Years After ‘Avatar,’ More Than Half of Americans Still Plan to See Its Sequel

December 15, 2022
Image of Jimmy Fallon on "The Tonight Show Starring Jimmy Fallon" with show guest Natalie Portman.
Hosts

Jimmy Fallon Is America’s Favorite Late-Night Talk Show Host

December 14, 2022
Gen Z

Gen Zers Love Horror Almost as Much as They Love Comedy

December 12, 2022
Gen Z

Gen Z Wants Shorter TV Episodes and Movies

December 12, 2022
World Cup

Americans Are More Excited for the World Cup Than Usual

November 21, 2022
Marvel

Marvel Fans Are Divided on Whether T’Challa Should Have Been Recast in 'Black Panther: Wakanda Forever'

November 9, 2022
Football

A Clear Majority of NFL Fans Say Head Injuries Have No Effect on Their Interest in the Sport

October 17, 2022
The rings of power premiere
Fandom

In the Battle of ‘House of the Dragon’ and ‘The Rings of Power,’ the Real Winners Are Fantasy Fans

August 18, 2022